Sr. Paid Media Manager
Job Description
Our client is looking for a Senior Paid Media Manager to own paid acquisition for a DTC CPG ecommerce brand in the beverage space. This is a hands-on role for someone experienced managing significant ad spend, optimizing performance at a granular level, and driving predictable, profitable growth across paid channels.
You’ll lead strategy, execution, and optimization in-house — with full ownership of results.
Please Note: This role requires 5 days/week on-site in our client's beautiful office in Bedford Hills, NY
What You’ll Do
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Own end-to-end paid media strategy across Google, Microsoft/Bing, Yahoo, Meta, and TikTok
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Manage full-funnel campaigns (prospecting, retargeting, retention)
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Oversee budgets, pacing, forecasting, and ROI performance
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Optimize acquisition metrics including CAC, MER, ROAS, and LTV
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Build structured creative testing frameworks with internal teams
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Analyze performance data daily and drive ongoing optimization
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Ensure accurate tracking and navigate platform policies/compliance
Must-Haves
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Strong experience managing paid media hands-on
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Proven DTC/CPG ecommerce advertising experience
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Track record managing six- to seven-figure monthly budgets
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Strong platform expertise: Google, Bing/Microsoft, Yahoo, Meta, TikTok
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Deep understanding of ecommerce KPIs (ROAS, CAC, MER, LTV, AOV)
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Experience owning paid strategy end-to-end
Nice to Have
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Experience in regulated or restricted advertising categories
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Familiarity with compliance-heavy accounts
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Experience scaling paid media during high-growth phases
Meet Your Recruiter
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Embark on your next career adventure in the vibrant area around Bedford Hills, New York! Surrounded by the scenic beauty of Westchester County, this charming locale offers a perfect blend of small-town charm and big-city amenities. Boasting proximity to popular attractions like Caramoor Center for Music and the Arts, the Katonah Museum of Art, and the Rockefeller State Park Preserve, there's no shortage of cultural enrichment and outdoor exploration. Indulge in delicious local cuisine, catch a show at the Ridgefield Playhouse, or simply unwind in the sprawling Kensico Dam Plaza. Discover endless growth opportunities and a warm community spirit that sets Bedford Hills apart as a prime location to advance your career. Explore our job listings today and start your journey to professional success in this enchanting region!