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Method Recruiting
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USD
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YEAR
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Our client, a d2c online investment and financial education brand is looking for a Master Media Buyer (Direct Response/Lead Gen) to join their team in the Phoenix Metro area (on site).
The Media Buyer (Google/YouTube Ad Buyer) will work closely with other marketing professionals to build and grow a successful brand. You will manage Facebook/Instagram ads and Google Adwords at scale. You will manage marketing funnels and client-facing websites. You will send email broadcasts and communicate with large audiences. You will create custom automations and workflows with Zapier that allow you to pass data between marketing platforms.
Responsibilities:
Requirements:
Master Media Buyer (Direct Response) - Brand
Phoenix, AZ 85001 US
Posted: 04/27/2023
2023-04-27
2023-06-29
Industry: Other Area(s)
Job Number: 1327
Pay Rate: 90,000
Job Description
Our client, a d2c online investment and financial education brand is looking for a Master Media Buyer (Direct Response/Lead Gen) to join their team in the Phoenix Metro area (on site).
The Media Buyer (Google/YouTube Ad Buyer) will work closely with other marketing professionals to build and grow a successful brand. You will manage Facebook/Instagram ads and Google Adwords at scale. You will manage marketing funnels and client-facing websites. You will send email broadcasts and communicate with large audiences. You will create custom automations and workflows with Zapier that allow you to pass data between marketing platforms.
Responsibilities:
- Manage YouTube and Google ad accounts. These tasks include (but are not limited to) monitoring ad spend, tracking conversions and KPIs, editing and refreshing creatives, and general campaign/adset/ad maintenance.
- Manage funnel pages and optimizing for conversions.
- Work with the videography team to film professional and high quality advertisements.
- Coordinate cross-functionally with the broader marketing team, fulfillment team, and sales team.
- Report on performance with focus on profitability and long-term value.
- Report directly to the VP of Marketing at our organization.
Requirements:
- Ability to prove 2+ years of experience managing ad spend at scale on Facebook.
- Ability to prove 2+ years of experience managing ad spend at scale on Google.
- Ability to prove 2+ years of experience managing ad spend at scale on YouTube.
- Minimum of 2+ years in a role that involves copywriting.
- Ideal candidate has 3+ years of experience in these areas.
- Ideal candidate has experience marketing in the info/consulting space.
- Ideal candidate has extensive experience with ClickFunnels and Zapier.
