Method Recruiting
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http://www.methodrecruiting.com
http://www.methodrecruiting.com
USD
70000
YEAR
true
Junior Lifecycle Manager - brand
Posted: 05/20/2025
2025-05-20
2025-07-13
Job Number: 1677
Pay Rate: 70,000
Job Description
Our client, a growing fitness/wellness tech company, is looking for someone with 1-2 years of experience in the d2c ecomm/tech lifecycle and retention world to join their team!
Job Description
Preferred Qualifications
Job Description
- Work at both the strategic and tactical level to create bold, innovative marketing campaigns across a number of channels, but mainly email.
- Analyze results of our marketing funnel using Google Analytics, Amplitude, Klaviyo and other BI tools
- Oversee and manage operational needs of the Retention Marketing Team, including email & SMS creation, list management, campaign tracking, and ongoing measurements of campaigns and segments.
- Initiate and optimize marketing campaigns, aimed to improve retention and conversion performance.
- Develop and execute customer segmentation strategies, campaigns, and key triggers within the customer’s journey to drive increased lifetime value.
- Assist in marketing goal development and tracking for the Retention Marketing Team.
- Responsible for the briefing process to internal copy and creative stakeholders, ensuring the timely delivery of marketing assets.
- Manage the communication calendar for all existing customers.
- Bachelor’s Degree in Marketing, Economics, or relevant field.
- Graduated from top university, strong GPA
- Team player, responsible and trustworthy.
- Expert-level Excel skills.
- Excellent organizational skills and *attention* to detail.
- Team player, responsible and trustworthy.
- The ability to manage multiple projects at the same time in a fast-paced environment.
- Verbal & written fluency in English.
Preferred Qualifications
- 1-2 year experience in D2C e-commerce.
- Experience using Email Marketing software. (klaviyo)
- Solid working knowledge of creative / marketing / production space.
- Google Analytics Experience with marketing analysis, working with large sets of data and numbers.
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