Founding Events Lead
Job Description
We're partnering with a fast-growing AI software company that's looking to hire its first Events Lead.
This is an opportunity to build the events function from the ground up, partnering directly with the Head of Marketing to define how the company shows up in the market. You'll own everything from conference strategy and customer events to experiential brand activations, helping create memorable experiences that drive awareness, engagement, and pipeline.
This is an ideal role for someone who loves both strategy and execution and wants to have a significant impact at a high-growth startup.
What You'll Do
- Build and own the company's events strategy from the ground up.
- Plan and execute conferences, customer events, executive dinners, and field marketing initiatives.
- Develop creative event concepts that strengthen the brand and generate meaningful customer engagement.
- Partner with Marketing, Sales, Product Marketing, Design, and Leadership to bring integrated campaigns to life.
- Manage event planning, vendors, budgets, logistics, and onsite execution.
- Measure event performance and continuously improve programs based on results.
- Represent the company at industry events and conferences.
What They're Looking For
- 7-10 years of experience in B2B SaaS events, field marketing, experiential marketing, or related marketing roles.
- Experience building or significantly scaling an events program from scratch.
- Strong creative instincts with a passion for creating standout event experiences.
- Comfortable owning both high-level strategy and hands-on execution.
- Experience working in high-growth startup environments.
- Excellent project management and cross-functional collaboration skills.
- Commercial mindset with an understanding of how events contribute to pipeline and business growth.
- Willingness to travel as needed.
Bonus Points
- Experience at both early-stage startups and more established organizations.
- Background creating unique experiential activations beyond traditional conference sponsorships.
- Track record of building event programs that became a competitive differentiator for the business.